The slow internet speed won't stop me from launching the inaugural episode of my show Marquetta Breslin LIVE! Thanks to all of my viewers who supported me from the beginning of our start in the Beauty Industry until right now, and we're still going strong! It's so awesome to be able to interact with and answer your questions on this show!
My husband Ricky is my co-host on this show and we share with you marketing advice, business strategies, inspiration, motivation, and so much more!
One of the most common questions asked during this time was about productivity during Quarantine, as a result, we decided to create Lockdown Reboot. Be sure to check out the website for the details. LockdownReboot.com
Always remember that Geo-Targeting deals with locking a target market within a specific range or area using social media ads like Facebook, Instagram, Youtube, and the like. Through this, you can hyper localize and increase your earnings. If things are not working in your business, you probably have to rethink the whole strategy. Try geo-targeting and it can give you phenomenal results. If you want to learn more about Facebook and Instagram ads, I made a tutorial and training in Lockdown Reboot.
With text promotions, you're not required to have lots of contacts. The contacts are built from scratch just like an email list, but you don't necessarily need a lot of contacts to make it work for you. You should spend a lot of time and be committed to it if you want to see results. Ads are vital because they allow you to scale your message and business to a worldwide audience.
We put our profit back into our brand and spend money on ads and other promotions. But let me just remind you that it is a risk. You will never determine what is effective to your business if you will never get the courage to try other approaches. We worked with an influencer before which cost us $9000 that we never saw a return on investment. That is why knowing your target audience is vital in creating content that sells.
The advancement in technology makes us more adaptive to constant changes by learning from scratch and going with the flow in order to be still relevant in this industry.
As Ricky said in this episode, listening and education are important rather than mindlessly consuming things continuously.
For book suggestions, I actually wrote three and you can buy them on Amazon. The titles are Million Dollar Stylist, Fully Booked, and What They Don't Teach You in Cosmetology School. The other book that I recommend is No BS Time Management by Dan Kennedy. Every moment that you wake up, it is a usual thing to grab your phone and scroll for a couple of hours. You don't realize how much time is wasted on a daily basis. You cannot control time but you can control yourself and your thoughts. You have the power to get things done and control the people around you. If you cannot control them, you lose.
We ended the show answering a question we got a lot about why we decided to move to Las Vegas. We absolutely love it here, the weather is amazing, and there's always something fun to do. But I experienced car theft since we do live in a gated community which is what made the theft even scarier because they jumped the gates. That was really overwhelming!
To Trellishia Delbridge, we constantly pray for you and your family.
Again, thank you so much for watching!
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